With tens of thousands of bottles sold since its release in February 2019 the Over The Border range has proven to be one of Juice Sauz’s most successful shortfill collections to date.
As one of our best-selling e-liquid brands, creating a new nicotine salt range to accompany it was a no brainer. Here’s a little bit more about what’s made it so popular and why we decided to add 10ml Nicotine Salts to our Over the Border e-liquid range.
The story behind Over The Border
Over The Border is a collection of e-liquids that reimagines the most popular classic flavours to create the perfect all-day vape. The range was specifically designed to offer incredible value for money without sacrificing quality and style.
Available in 50ml shortfills, the range offers a choice of six delicious flavours, including El Verde, a mouth-watering combination of apples, kiwi and watermelon.
Why nicotine salts?
Nicotine Salts have seen a huge rise in popularity over the last couple of years thanks to their much smoother throat hit and higher nicotine content compared to shortfills.
They also offer the same huge range of flavours available in classic freebase e-liquids, making them a great choice for new and experienced vapers alike looking for a delicious yet portable vaping solution.
What makes this new range so special?
We’ve poured all our experience and knowledge into creating this new line of e-liquids, basing it on both the existing Over The Border collection and our SALT sub-brand.
As one of the very first nicotine salt brands to hit the UK market, SALT’s trusted and popular recipe made sense as the perfect base to work up from for the new range.
We’ve also spent a lot of time working on packaging improvement, giving this new nic salt line a much more premium feel.
Rather than using standard boxes and CDUs, we felt this new collection deserved something special to match what’s in the bottle. The new colourful boxes sit in a metallic gold foil CDU, giving them the pride of place they deserve on shop shelves.
We’re ready, are you? Our first batch ships out this week, so head over to our website and place your order ASAP to avoid disappointment!